Design Strategist
Design Strategist

Toronto | Dubai
Toronto | Dubai
I specialize in turning complex problems into intuitive, human-centered design solutions that drive both business results and meaningful impact.
I turn complex problems into intuitive human-centered design, solutions that drive business results
Al Shaqab Racing
Equestrian Management, Mobile-First App
Mobile
Web
Product



Education Above All
Global Platform Redesign for Digital Transformation and Client-Centric Impact
UX/UI Design
Information Architecture
Prototyping



HH Sheikha Moza
Platform redeign
UX, Content & Digital Strategy
Research
Stakeholder Engagement



Fuego
Rebranding and transformation
Organizational change and transformation
Rebranding
Cultural realignment workshops



IKA Travel
Women's safety-first travel experiences marketplace
Product Design and Strategy
Experience & Service Design
Concept & Business Development



Capabilities
Capabilities
Capabilities
I specialize in human-centered design that uncovers business opportunities across brand, web, and product experiences, driving growth and solving complex challenges for both public and private sector organizations, creating solutions that align user needs with business goals.

Apps

Apps

Apps

Websites

Websites

Websites

Workshop facilitation

Workshop facilitation

Workshop facilitation

Research & Analysis

Research & Analysis

Research & Analysis
Social Assets
Social Assets
Social Assets
Work experience
Work experience
Work experience
C53
Founder, Principal Designer
2025–Present
Multidisciplinary design practice that brings human-centered systems thinking to complex problems with a focus on social innovations shaping our future for the better. Focus: Creative Services and Consulting, UX and Product Design. Design Strategy. UX Research.
C53
Founder, Principal Designer
2025–Present
Multidisciplinary design practice that brings human-centered design and systems thinking to complex problems with a focus on social innovations that can shape our future for the better.
C53
Founder, Principal Designer
2025–Present
Multidisciplinary design practice that brings human-centered systems thinking to complex problems with a focus on social innovations shaping our future for the better. Focus: Creative Services and Consulting, UX and Product Design. Design Strategy. UX Research.
BOND
Strategist
2022-2023
Led and supported research, strategy, and concept development for new product and organizations undergoing transformations, across diverse industries. Clients: Dewa, Beyond One, Awaed, Prince Talal Foundation, Barraq, Etihad Rail, NICC
BOND
Strategist
2022-2023
Led and supported research, strategy, and concept development for new product and organizations undergoing transformations, across diverse industries. Clients: Dewa, Beyond One, Awaed, Prince Talal Foundation, Barraq, Etihad Rail, NICC
BOND
Strategist
2022-2023
Led and supported research, strategy, and concept development for new product and organizations undergoing transformations, across diverse industries. Clients: Dewa, Beyond One, Awaed, Prince Talal Foundation, Barraq, Etihad Rail, NICC
Dubai Islamic Bank
UX Designer
2019-2022
Led UX and journey mapping with a team of 4 supporting the organizations ongoing digital transformation. Responsible for designing end-to-end product and service journeys adapting existing products and services for digital channels across multiple platforms. Designed new product experiences solving for greater user engagement and satisfaction, improved usability and design consistency.
Dubai Islamic Bank
UX Designer
2019-2022
Led UX and journey mapping with a team of 4 supporting the organizations ongoing digital transformation. Responsible for designing end-to-end product and service journeys adapting existing products and services for digital channels across multiple platforms. Designed new product experiences solving for greater user engagement and satisfaction, improved usability and design consistency.
Dubai Islamic Bank
UX Designer
2019-2022
Led UX and journey mapping with a team of 4 supporting the organizations ongoing digital transformation. Responsible for designing end-to-end product and service journeys adapting existing products and services for digital channels across multiple platforms. Designed new product experiences solving for greater user engagement and satisfaction, improved usability and design consistency.
Fuego Digital Media
UX Specialist, Design Strategist, Front-end Developer
2021-2022
Evolved from a Web Developer to UX Specialist and then a Design Strategist, driving digital transformation for high-profile clients across education, government, and healthcare sectors. Initially focused on responsive web development and optimizing usability, before going on to lead end-to-end UX projects, having built the company’s UX practice from the ground up. Collaborated with senior stakeholders to identify business challenges and create user-centered, innovative solutions. Spearheaded holistic digital strategies that enhanced user experiences, performance, and accessibility while optimizing processes and fostering business growth.
Fuego Digital Media
UX Specialist, Design Strategist, Front-end Developer
2021-2022
Evolved from a Web Developer to UX Specialist and then a Design Strategist, driving digital transformation for high-profile clients across education, government, and healthcare sectors. Initially focused on responsive web development and optimizing usability, before going on to lead end-to-end UX projects, having built the company’s UX practice from the ground up. Collaborated with senior stakeholders to identify business challenges and create user-centered, innovative solutions. Spearheaded holistic digital strategies that enhanced user experiences, performance, and accessibility while optimizing processes and fostering business growth. Clients: Qatar Foundation, Josoor Institute, HH Sheikha Moza bint Nasser’s Office, Al Shaqab Racing, Education Above All (EAA)
Fuego Digital Media
UX Specialist, Design Strategist, Front-end Developer
2021-2022
Evolved from a Web Developer to UX Specialist and then a Design Strategist, driving digital transformation for high-profile clients across education, government, and healthcare sectors. Initially focused on responsive web development and optimizing usability, before going on to lead end-to-end UX projects, having built the company’s UX practice from the ground up. Collaborated with senior stakeholders to identify business challenges and create user-centered, innovative solutions. Spearheaded holistic digital strategies that enhanced user experiences, performance, and accessibility while optimizing processes and fostering business growth.
QSTP - TIEP
Innovation Analyst
2021-2022
Led commercialization strategy development for early-stage innovation projects, driving their transition from research to market. Conducted in-depth market, industry, and consumer research to define key trends and opportunities. Analyzed innovation viability using frameworks like PEST, Porter’s Five Forces, and business model generation to assess market readiness and strategic fit. Developed commercialization strategies, pilot plans, and product roadmaps to guide the launch and scaling of new technologies.
QSTP - TIEP
Innovation Analyst
2021-2022
Led commercialization strategy development for early-stage innovation projects, driving their transition from research to market. Conducted in-depth market, industry, and consumer research to define key trends and opportunities. Analyzed innovation viability using frameworks like PEST, Porter’s Five Forces, and business model generation to assess market readiness and strategic fit. Developed commercialization strategies, pilot plans, and product roadmaps to guide the launch and scaling of new technologies.
QSTP - TIEP
Innovation Analyst
2021-2022
Led commercialization strategy development for early-stage innovation projects, driving their transition from research to market. Conducted in-depth market, industry, and consumer research to define key trends and opportunities. Analyzed innovation viability using frameworks like PEST, Porter’s Five Forces, and business model generation to assess market readiness and strategic fit. Developed commercialization strategies, pilot plans, and product roadmaps to guide the launch and scaling of new technologies.
Testimonials
Testimonials
Testimonials

Ryan Chittenden
Director of Product & Web Development
"
Olympia’s insight has helped many of our clients hone their messaging and designs of their respective websites. Part of the process she created a workshop to work with clients, and assess the needs and goals of their users. She remains calm and communicates well, and as Director of Development and her mentor – Sensei, as she calls me, I believe in her potential to succeed.

Ryan Chittenden
Director of Product & Web Development
"
Olympia’s insight has helped many of our clients hone their messaging and designs of their respective websites. Part of the process she created a workshop to work with clients, and assess the needs and goals of their users. She remains calm and communicates well, and as Director of Development and her mentor – Sensei, as she calls me, I believe in her potential to succeed.

Ryan Chittenden
Director of Product & Web Development
"
Olympia’s insight has helped many of our clients hone their messaging and designs of their respective websites. Part of the process she created a workshop to work with clients, and assess the needs and goals of their users. She remains calm and communicates well, and as Director of Development and her mentor – Sensei, as she calls me, I believe in her potential to succeed.

Dominque Gamelin
Creative Director
"
Olympia has proven that she was an excellent colleague, determined and extremely professional. Collaborate with her was always constructive and motivating. She was always informed about the latest trends, new technologies and about the evolution of the User Experience. Her passion to finding solutions to interfaces of websites and mobile applications have helped us to get a solid reputation within our client circles.

Dominque Gamelin
Creative Director
"
Olympia has proven that she was an excellent colleague, determined and extremely professional. Collaborate with her was always constructive and motivating. She was always informed about the latest trends, new technologies and about the evolution of the User Experience. Her passion to finding solutions to interfaces of websites and mobile applications have helped us to get a solid reputation within our client circles.

Dominque Gamelin
Creative Director